To encourage drivers to switch from gas-powered cars to electric vehicles, Tesla’s now offering 2,000 free Supercharging miles to anyone who trades in a gas or hybrid car when buying or leasing a new Tesla. This promotion targets people who currently own traditional combustion engine vehicles and want to make the jump to electric.
Tesla incentivizes the switch to electric by offering 2,000 free Supercharging miles with any gas or hybrid vehicle trade-in.
The 2,000 miles translates to roughly 570 kilowatt-hours of charging energy. That’s based on how efficiently Tesla vehicles use electricity, particularly the Model Y. The actual value falls between $150 and $228, depending on how it’s calculated. The estimate uses an average Supercharger rate of 40 cents per kilowatt-hour. However, Tesla says the 2,000 miles could cover between 800 and 1,000 kilowatt-hours, which suggests the value might vary slightly.
Right now, this offer is only available in the United States. Tesla hasn’t announced plans to bring it to other countries, though the company may expand it depending on how successful it proves to be. The credit gets automatically added to a customer’s Tesla account after the trade-in is completed and the new vehicle is delivered. There’s no separate signup process needed. The initiative aims to enhance customer loyalty while removing barriers to EV adoption.
Customers can use their free Supercharging miles at any Tesla Supercharger location worldwide for two years after taking delivery of their new vehicle. The miles get deducted from the balance as the car charges. There are no restrictions on when someone can charge or which charging stations they can use. The promotion applies to both purchases and leases of new Teslas. Supercharging-related fees like congestion charges still apply to customers using their promotional miles.
Tesla designed this promotion to help convince gas car owners that switching to electric is practical and affordable. Many potential buyers worry about charging costs, so this offer gives them hands-on experience with Tesla’s charging network. It also lets them see the benefits of the company’s proprietary infrastructure firsthand. Tesla’s Superchargers enable plug-in charging without requiring apps or payment cards since the vehicles handle communication and payments automatically.
The 2,000 free miles provide less money value than traditional cash incentives, which typically range from $200 to $250. However, Tesla sees this offer differently. Rather than just giving customers cash, the company wants buyers to experience its charging system directly. This approach builds brand loyalty while supporting Tesla’s goal of accelerating the shift away from gas-powered vehicles.